“When it comes to name, image, and likeness, it’s a critical, critical piece for our student-athletes and our success competitively, no different than the generosity that’s coming in through NIL gifts and through the SWARM and in other ways. It’s just as important these days as scholarships and facilities and any other needs.”
– Beth Goetz
Henry B. and Patricia B. Tippie Director of Athletics Chair
FLIGHT MISSION
The Hawkeye FLIGHT Program is a cross-departmental effort that will create and oversee Name, Image, Likeness (NIL) educational programming for Hawkeye student-athletes. FLIGHT programming provides Hawkeye student-athletes the opportunity to understand their NIL rights and receive training and resources to enhance their NIL potential. FLIGHT programming is available to all interested current Hawkeye student-athletes and/or sports programs.
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Altius Sports Partners (ASP)
Altius the foremost authority on the future of college sports and the rapidly changing environment of collegiate athletics, including NIL.
ASP’s holistic approach combines strategic consulting and advisory services for executives with education, training, and meaningful engagement for student-athletes, coaches, support staff, external stakeholders, and parents & guardians of student-athletes.
Swarm Collective
Iowa Swarm empowers Iowa student-athletes to achieve their NIL potential by connecting fans and local businesses with student-athletes via exclusive content, marketing opportunities, social media, and in-person endorsements.
Campus Ink
The Iowa NIL Store by Campus Ink offers University of Iowa student-athletes licensed NIL apparel for both individuals and teams.
The NIL Store team provides comprehensive support, from creative design to marketing and sales strategy development, ensuring student-athlete success.
Opendorse
Hawkeye fans, brands, sponsors, and donors can browse, book, pitch and pay any Iowa athlete for NIL activities in one compliant platform, built specifically for the student-athletes’ needs.
View Iowa Student-AthletesINFLCR
INFLCR is a technology resource that helps student-athletes build their brands and connect to NIL opportunities.
Student-athletes can access content, such as photos and videos, to share online to build their personal brands.
ASP NIL General Manager: Scott Brickman
Through Iowa’s partnership with Altius Sports Partners, Iowa has invested in a dedicated full-time NIL General Manager (GM), Scott Brickman.
Scott oversees all aspects of the schools NIL FLIGHT program including education for internal (coaches, athletes, administration) and external stakeholders (SWARM, donors, fans), strategic guidance, and initiatives to maximize NIL opportunities for all Hawkeye student-athletes.
Contact ScottName, Image, Likeness Policy
The University of Iowa Athletics Department understands the new dynamic of the student-athlete experience as legislation allowing student-athletes the ability to monetize their name, image and likeness (NIL) becomes a reality. In so doing, the UI Athletics Department confirms its role in educating our current student-athletes on the NCAA rules and regulations surrounding permissible use of their NIL. The purpose of the University of Iowa Athletics Name, Image, Likeness Policy is to ensure student- athletes are aware of NCAA rules and regulations, as well as Big Ten, state and federal regulations regarding NIL to protect their athletics eligibility.